Dubai Government’s critical intervention into the financial backlog of the emirate’s economic drivers is a clear signal that Dubai means business.
By this, besides the mis-picked media stories that Dubai is being treated with, the emirate clearly showcases its intent while cementing its credibility in corporate governance and transparency.
This is god-sent scenario for upright media professionals to wash away their flaws as well; what they missed a couple of months ago to defend Dubai from the passionate sorties by some western media can be honourably equalled off in terms of Dubai’s integrity, political will and astute leadership.
Will the big labels of international public relations and corporate communication companies, prospering in this part of the world, come forward and seize this opportunity to restore the rightful dignity of Dubai and the UAE; or will they be sophisticated armchair consultants continue selling platitudes?
This will be the time to prove, and reinvent, for the architects of opinion, image and reputation - for their very own sustenance and moral standing.
Reuben S AndrewsDubai